Finding the best keywords is a highly specialized skill, which many people fail to master, but even if you are confident about your keyword finding skills, the problem is keywords are a moving target. A keyword that was ranking very high in March may have sunk from all trace by July. This means that you could then be wasting countless hours working hard to rank a keyword which is no longer relevant. Our software allows you to save any keywords you discover using a few simple keystrokes. You can then organize them, filter or convert them at will depending on what you are trying to achieve. You will then receive a weekly report detailing how the ranking of your keywords has changed either positively or negatively. This tool also helps you to identify where a particular ranking strategy you undertook paid dividends. It is this type of in-depth analysis that will keep you one step ahead of your competitors.